The analogy of the ships at sea -
There are a large number of ships sailing together.
Social ethics is represented by the rules and principles that keep the ships sailing together in harmony and not bumping into each other.
Individual ethics is represented by the structural integrity of the ship in its ability to not sink.
Purpose-driven ethics is represented by the north star that is guiding all the ships to the end goal.
https://www.youtube.com/watch?v=8cpQKI1MbyQ&lc=UgyYBmyJo7BCz9l2CH14AaABAg.9G2y9qewcmE9db-wBq3wPI